DeltaFit Speed Shred

Startup of the Week: StreamFIT

streamlogoblkpngStreamFIT is a subscription-based service featuring streaming fitness videos on a mobile web platform at The company was originally launched in December 2011 by company Founder and CEO, BJ Gaddour, CSCS. StreamFIT currently offers over 250 world class workout videos with new content added monthly, making it the most comprehensive online fitness resource on the market today. StreamFIT is not only known for its variety of high-quality workouts, but also for the humorous style in which many of the workouts are instructed. Users can choose between a free membership with four preselected, ad-supported videos per month, or an unlimited membership with ad-free access to the entire workout database. Gaddour is an internationally recognized fitness expert and a member of the Training Advisory Board for Men’s Health, the world’s largest men’s magazine. He is probably best known for being the creator of Men’s Health DeltaFit Speed Shred, the best-selling DVD series in the history of RODALE Publishing.

StreamFIT is currently operating a crowdfunding campaign to introduce new features to the website, such as allowing members to create and share their own workout video playlists and training plans in addition to other key features. The ultimate goal is to make StreamFIT a complete fitness experience where users can share training ideas and tips in addition to accessing hundreds of workouts. Learn more about the campaign by visiting

Key Facts:

  • Founder: BJ Gaddour
  • Founded: 2011
  • Employees: 2
  • Funding: Angel Investors
  • HQ: Bay View, WI